You are online one evening when an advert appears showing your favorite movie star wearing a new brand of sunglasses. The advertiser hopes that your positive feelings toward the movie star will make you want the sunglasses. In this situation, the sunglasses would be the:
a) US
b) UR
c) CS
d) CR
People who have a lot of dental problems often come to dislike even the smell of their dentist’s office. The smell represents a(n):
a) US
b) UR
c) CS
d) CR
In classical conditioning, US stands for:
a) unintentional stimulus
b) Unconditioned stimulus
c) unconnected stimulus
d) none of these
Which of these is an unconditional stimulus?
a) Shock
b) food
c) Loud noise
d) All of these
Which of these is an unconditioned response?
a) Salivation
b) Blink
c) Sweating
d) All of these
When the onset of CS (Conditioned stimulus) and US (Unconditioned stimulus) are concurrent, it is called…
a) Delayed conditioning
b) Simultaneous conditioning
c) Trace conditioning
d) None of these